Good Comms

— Browse through my writing through my blog now titled:

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Blog series cover featuring a thoughtful woman in profile, overlaid with digital AI graphics and a magenta gradient. White text reads “Becoming in the age of AI”, with the subtitle “An exploration of professional identity, belonging and human value as artificial intelligence reshapes work.
Blog

[Part 6 of 6] What becomes possible when AI meets human expertise?

What becomes possible when we combine AI’s capabilities with human experience? Beyond faster production lies an opportunity to ask better questions, explore new ideas and create more meaningful outcomes. The future of expertise may be shaped by how thoughtfully we bring our knowledge, judgement and understanding of people to the

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Blog series cover featuring a thoughtful woman in profile, overlaid with digital AI graphics and a magenta gradient. White text reads “Becoming in the age of AI”, with the subtitle “An exploration of professional identity, belonging and human value as artificial intelligence reshapes work.
Blog

[Part 5 of 6] Making space for belonging in the age of AI

AI is changing how people work, learn and contribute. Alongside new opportunities come questions about professional identity, recognition and belonging. Leaders who understand these human dimensions can help people navigate change with greater confidence, ensuring that technological progress creates opportunities for people to grow and contribute meaningfully.

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Blog series cover featuring a thoughtful woman in profile, overlaid with digital AI graphics and a magenta gradient. White text reads “Becoming in the age of AI”, with the subtitle “An exploration of professional identity, belonging and human value as artificial intelligence reshapes work.
Blog

[Part 4 of 6] The enduring value of experience in the age of AI

As AI changes how we produce reports, presentations and analyses, it also invites us to reconsider what professional experience contributes. Beyond technical skills and polished outputs, experience helps us recognise patterns, understand complexity and make thoughtful decisions. Perhaps AI offers an opportunity to appreciate these capabilities more fully.

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Blog series cover featuring a thoughtful woman in profile, overlaid with digital AI graphics and a magenta gradient. White text reads “Becoming in the age of AI”, with the subtitle “An exploration of professional identity, belonging and human value as artificial intelligence reshapes work.
Blog

[Part 3 of 6] The value of human judgment in the age of AI

AI can help us develop strategies, explore ideas and produce work faster than ever. This creates an opportunity to spend more time on what matters: asking better questions, understanding context and making thoughtful decisions. As AI becomes part of everyday work, human judgement becomes an increasingly valuable professional capability.

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Blog series cover featuring a thoughtful woman in profile, overlaid with digital AI graphics and a magenta gradient. White text reads “Becoming in the age of AI”, with the subtitle “An exploration of professional identity, belonging and human value as artificial intelligence reshapes work.
Blog

[Part 2 of 6] When expertise takes on a new meaning

What happens when the skills that once distinguished us become widely accessible? Generative AI can now produce work that looks remarkably similar to what professionals spent years learning to create. As the cost of production falls, we may need to rethink what makes expertise valuable and why human judgement matters

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Blog series cover featuring a thoughtful woman in profile, overlaid with digital AI graphics and a magenta gradient. White text reads “Becoming in the age of AI”, with the subtitle “An exploration of professional identity, belonging and human value as artificial intelligence reshapes work.
Blog

[Part 1 of 6] The AI conversation worth having

“Did they write that themselves?” As AI becomes part of everyday work, questions about who is using it are becoming increasingly common. But beneath the curiosity and suspicion lies a more important conversation about trust, fairness and professional identity. Perhaps it is time to stop asking whether someone used AI

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De onzichtbare beschermers van digitale communities

Community managers en moderators zijn de onzichtbare beschermers van digitale communities. Dagelijks nemen zij moeilijke keuzes: welke berichten verwijderen, hoe grenzen stellen tegen discriminatie, hoe een veilige ruimte creëren waar iedereen zich gehoord voelt.
Maar waarom is dit werk eigenlijk zo cruciaal? Omdat veiligheid het fundament is voor echte

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Achter het scherm zitten ook gewoon mensen

Als community manager ben ik gewend aan cijfers. Hoeveel reacties, hoe snel geantwoord, hoeveel bereik. Alles netjes meetbaar, alles in overzichtelijke rapportages. Het is verleidelijk om online interacties ook zo te benaderen: problematische reactie = delete. Efficiënt, geen gedoe. Maar achter elke username zit ook gewoon een mens. Soms met

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Blog

The ROI of belonging

Research shows conditional belonging (you belong because you’re useful) doesn’t create the same outcomes as unconditional belonging (you belong because you’re human). When belonging is transactional, it doesn’t work. So ironically, chasing the ROI of belonging through performative initiatives actually destroys the ROI. But fine, if you want to get

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