What makes LEGO® Serious Play® powerful is that it doesn’t just address surface symptoms. The methodology creates conditions where deeper challenges can be surfaced, explored, and genuinely resolved. Based on my experience working with teams across sectors, here are five common challenges where LSP consistently delivers breakthrough results.
The five challenges LEGO® Serious Play® helps solve Read More »
Blog
Throughout this series, we’ve explored why LEGO® Serious Play® works: the cognitive science that creates deep engagement, the communication mechanisms that transform dialogue, and the cultural conditions that create a sense of belonging. Now we arrive at the heart of the matter: what all these elements enable when they come together: co-creation.
[Part 4 of 4] Why LEGO® Serious Play® works: Co-creating positive change Read More »
Blog
In Parts 1 and 2, we explored the cognitive science that makes LEGO® Serious Play® effective for individual learning, and the communication mechanisms, metaphor and equal voice, that transform how groups interact. And something even more fundamental happens when these elements combine: they create the cultural conditions for genuine sense of belonging.
In Part 1, we explored the cognitive science behind LEGO® Serious Play®. How constructionist learning, embodied cognition, and flow states create conditions for deep individual engagement. The methodology’s power extends beyond how individuals think. It fundamentally transforms how groups communicate and collaborate.
[Part 2 of 4] Why LEGO® Serious Play® works: The power of metaphor and equal voice Read More »
Blog
Ever wonder why building with LEGO® bricks creates insights that hours of talking couldn’t reach? There’s actual neuroscience behind it. When your hands build, your brain thinks differently, accessing knowledge you didn’t even know you had. This is constructionism in action, and it’s transforming how teams solve complex problems.
Why [Part 1 of 4] LEGO® Serious Play® works: The cognitive foundations Read More »
Blog
Strategic listening sounds compelling in theory but how do we actually do it? In Part 1, we explored why treating internal community management as organisational intelligence matters. Now let’s get practical. The HEAR Framework offers a systematic approach to turning everyday conversations into actionable insights: Hone what matters, Evaluate the context, Articulate the patterns, and Respond with action. Here’s how leading organisations are making strategic listening real.
The HEAR Framework: A practical guide to strategic listening Read More »
Methodology
Most companies treat community management as housekeeping: moderate discussions, answer questions, keep things civil. But we’ve seen something different: organizations reimagining it as strategic listening, a systematic way to catch problems early, understand culture as it actually lives, and turn everyday conversations into intelligence that improves how work gets done.
Do you hear what I hear? From reactive to strategic listening in organisations Read More »
Blog
When AI comes up in communication circles, one name dominates the conversation within seconds: ChatGPT. But when AI equals ChatGPT in our minds, we’re not just limiting our toolkit, we’re limiting our thinking about what responsible, inclusive communication in the AI age actually means. This post explores why ChatGPT tunnel vision is problematic, what alternatives exist, and how communication professionals can think more broadly and strategically. From privacy risks to missed innovations, from vendor lock-in to ethical considerations: discover why a single tool isn’t enough and how to make conscious choices that align with your values and working style.
AI is more than ChatGPT: time for mature AI conversations in communication Read More »
Podcast
This episode marks my final one as host of the IABC EMENA podcast and I couldn’t have asked for a better guest. I sat down with Simon Cavendish, new Chair of IABC EMENA, to talk about the human side of leading change. From trust and transparency to the IKEA effect, we explored how internal comms shapes transformation and why involvement matters more than perfection. While I’m stepping away from this podcast, I’m not done podcasting. I’ll be continuing the conversation over at my own Good Comms podcast, where we’ll keep asking better questions about leadership, inclusion, and communication that makes a difference.
On change, trust, and conversations that matter Read More »
Blog, Cases, Podcast
How do you develop both layers needed to use AI responsibly in communication? This practical framework addresses foundational professional skills first, then layers on AI augmentation skills. The path forward is clear: either rush into adoption without support and watch work quality decline, or commit to strong foundations and use AI to amplify genuine expertise. Leading organizations like Amazon and IBM model this approach, ensuring baseline competence before advanced AI capabilities.
A practical framework for responsible AI in communication (Part 3 of 3) Read More »
Podcast